There are many criteria for a website to be seen by search engines. These criteria are known as SEO criteria and determine the web site's rank when searching. The higher the ranking of a website means it can reach its goal more easily. The main criteria for determining the web site rank are:
- Age of the domain name, whether it consists of a keyword;
- Whether the titles are written with the necessary tags,
- Quality of content and correct keyword selection,
- The density of the keyword in the content and many criteria that have not yet been discovered determine the website ranking.
The higher the rank of a website means the more reached the target audience. Because the websites that attract attention from the target audience are also liked by other users. In this way, the ranking increases on the websites that measure many website rankings. On the other hand, backlink acquisition is also very important for a website.
The value of websites has increased, especially as many people around the world have switched to the home-office model. This situation required many businesses to digitize. One of the first steps of digitalization was to own a website. Setting up a website is made easy thanks to free apps but increasing the visibility of a website is not as easy as it might seem. Because this is a long-running process that requires different strategies for each website.
Only in this way can the website rank higher and be seen by search engines. Being seen by search engines means that the number of people who will reach these websites increases and the website fulfills its purpose. To learn the ranking of your website, you can learn from www.thesiterank.com and determine what strategy you should follow. If your website is ranked low, it means that you do not fully comply with the SEO criteria.